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Today, agrifood enterprises face complex issues in growth, profitability, and global market entry. Drawing from my extensive experience in the pharmaceutical and agrifood industries, I've identified eight key drivers that demand your attention to maintain enterprise innovation solutions:


✅Effective Leadership and Organizational Culture: Leadership that fosters innovation management, and creates a culture of continuous improvement.


✅Emerging Technologies: Utilizing cutting-edge technologies in manufacturing and packaging operations enhances efficiency, quality, shelf-life and competitiveness.


✅Innovative Product Development: Implementing right strategies for food product innovation and shelf-life extension to ensure alignment with customer needs and foster market competitiveness.


✅Strategic Marketing in the Digital Era: Applying market intelligence and using emerging digital marketing techniques and platforms to facilitate effective domestic and international market entry, drive visibility and engagement.


✅Strategic Visibility, Communication and Networking: Establishing a strong presence and fostering connections within domestic and international markets to achieve sustainable growth and internationalization.


✅Financial Resource Management: Securing funding and optimizing financial resources to sustain growth and internationalisation or global expansion.


✅Value Chain Optimization: Optimising the whole value chain to enhance operational efficiency, maximize value creation and drive overall performance and competitiveness.


✅Digital Transformation: Developing and implementing a digital transformation strategy and action plan stands as a cornerstone in driving operational and organizational efficiency, fostering growth, and facilitating business transformation.


Implement these strategic drivers and realize improvements at least 25% or more.


Are you facing challenges in transforming your enterprise? Ready to increase your enterprise growth and competency? Let's connect and collaborate on innovative solutions to grow and transform your business. Make it happen!


Protect Biodiversity and Ecosystem services!



Enterprise Innovation Solutions




If you are a startup or a newly established company, you will face some issues in growth, profitability, competitiveness, sustainability and internationalization in today’s complex business world.


Focus on the following strategic solutions for startups in alignment with the international best practices:


1. Develop and implement a robust quality and safety management system.


2. Ensure adherence to international quality standards throughout the value chain.


3. Prioritize continuous testing and quality assurance measures.


4. Invest in organizational capacity building and skills development programs.


5. Foster a culture of continuous learning and professional growth.


6. Cultivate effective leadership to drive innovation and adaptability.


7. Create strategic partnerships and networks within the industry.


8. Find diverse financial sources to support investment plans and growth.


9. Enhance visibility, communication, and collaborations to foster innovation and expand global market access.


10. Invest in emerging technologies such as Automation & Artificial Intelligence, Cloud & Mobile, IoT, FinTech & Blockchain, and Data Analytics across all areas of your business.


11. Integrate technological solutions to optimize processes and improve competitiveness.


12. Ensure operational efficiency, and productivity through tech-driven innovation.


13. Implement cost-effective production methods without compromising product quality.


14. Identify opportunities for cost-saving measures and resource optimization along your value chain.


15. Develop and implement a robust marketing strategy for domestic and international markets, effectively utilizing emerging digital marketing tools and channels.


16. Maintain a competitive edge by consistently delivering value to consumers.


In this way you can position your startup or enterprise for growth and competitiveness on the global scale.


Do you have issues? Let's connect and explore strategies together! Make it happen! 


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Protect nature!
Photo by Yusuf Tokdemir Şavşat Turkey

As an international senior consultant and executive with three decades of hands-on experience in SME growth, policy design, and multi-industry development, I've witnessed firsthand the huge potential of small and medium enterprises (SMEs) as the backbone of job creation and economic dynamism.


Now, let’s look at the challenges faced by SMEs. Undoubtedly, fierce competition is the number one barrier against SME growth. Estimates show that one in three new SMEs fail in the first year, two out of four by the end of the second year, and three out of four by the fifth year. Only 5 to 6 percent SMEs conduct a feasibility study, prepare a plan to operate the business, consider the financial resources, technology, skills, market conditions and competition (products, services, and prices) in the long-term.


Here are 8 key reasons why SMEs fail and how to avoid them:


1. Lack of Working Capital and Financial Mismanagement (34%): Implement robust financial management practices and explore diverse funding options to ensure steady cash flow.


2. Poor Management and Leadership (13%): Invest in leadership development, foster a culture of innovation, and empower your team to thrive. 


3. General Economic Conditions (13%): Stay informed about market trends, diversify revenue streams, and maintain agility to navigate economic fluctuations.


4. Ineffective Sales and Marketing (13%): Invest in targeted marketing campaigns, leverage digital channels, and prioritize customer engagement to drive sustainable growth.


5. Poor Data Management (10%): Implement robust data management systems, harness analytics for actionable insights, and prioritize data security to stay competitive in the digital age.


 6. Poor Supervision, Capacity, and Staffing (9%): Prioritize talent development, foster a supportive work environment, and ensure sufficient resources to meet demand.


 7. Personal Factors (5%): Maintain a healthy work-life balance, seek mentorship and support networks, and cultivate resilience to weather the inevitable storms.


 8. Poor Risk Management (3%): Identify potential threats, implement risk mitigation strategies, and maintain contingency plans to safeguard your enterprise against unforeseen challenges.


Protect Biodiversity and Ecosystem Services!


Kemera from Vel Artvin
Kemera Şavşat Turkey by Yusuf Tokdemir May 2023

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